BE PART OF WHAT’S NEXT

Be where the next laboratory takes shape

May 10–13, 2027
Dallas, Texas

Why Partner

Connect across the laboratory project lifecycle

Laboratory projects take shape through many perspectives. The Lab Design Conference brings those perspectives together.

Build relationships with the scientists, researchers, laboratory managers, research leaders, and facility professionals who understand what laboratories need—alongside the architects, planners, engineers, project teams, and solution providers responsible for shaping what comes next.

That means more opportunities to understand emerging needs, build relationships across the project lifecycle, and position your company where laboratory decisions and ideas come together.

Connect with professionals shaping laboratory decisions

42%

of the 2026 conference community held leadership or management roles

The conference attracts professionals with influence across laboratory operations, design, facilities, projects, and organizational strategy.

More than four in ten professionals represented were directors, principals, and management professionals—putting partners in the room with people who lead teams, influence projects, guide organizational priorities, and help shape laboratory investments.

Get closer to the people closest to the science

Hear what laboratories need directly from the people who use them

Scientists, researchers, laboratory managers, research leaders, and facility professionals bring an important perspective to the conference: how laboratory environments actually perform.

They understand where workflows break down, what teams need, which challenges remain unsolved, and where new products, technologies, services, and approaches could make a difference.

For partners, those perspectives create something valuable: the opportunity to understand real-world laboratory challenges while building relationships with the broader community responsible for solving them.

START WITH YOUR GOAL

What do you want to accomplish in Dallas?

Our 2027 Experience Partnerships are built around specific business objectives—giving you opportunities to build visibility, demonstrate expertise, generate leads, strengthen relationships, and connect your solutions with the people who need them.

Choose the goal that best reflects what you want to accomplish.

I want to own the attendee journey

Arrival Experience Partnership

Become one of the first brands attendees encounter. This exclusive partnership puts your company across key arrival touchpoints—from hotel keycards and registration to attendee materials and prominent onsite branding—building recognition from the moment attendees arrive.

Best for:
First impressions · Broad awareness · Premium brand positioning

1 exclusive opportunity

I want to educate attendees + generate leads

Learning Experience Partnership

Put your expertise directly in front of an audience actively seeking laboratory design solutions. A dedicated 30-minute Sponsored Solutions Session gives your organization time to present products, technologies, case studies, and innovations, supported by extended promotional opportunities that keep the conversation going beyond Dallas.

Best for:
Product launches · Lead generation · Thought leadership · Reaching laboratory end users

4 opportunities

I want to build relationships with decision-makers

Networking Experience Partnership

Put your company at the center of the conversations that move projects forward. Align your brand with a breakfast, lunch, coffee experience, or networking reception and create repeated opportunities to connect with attendees in a relaxed, relationship-driven environment.

Best for:
Relationship building · Reaching senior professionals · Brand recognition

8 opportunities

I want to align with design excellencE

Design Excellence Experience Partnership

Become the exclusive partner of the Design Excellence Awards and associate your organization with the projects, teams, and ideas advancing laboratory design. Your brand becomes part of the recognition before, during, and after the awards experience.

Best for:
Industry leadership · Prestige · Supporting design excellence

1 exclusive opportunity

I want maximum visibility and more reasons for attendees to find us

Brand Experience Partnership

Build a high-impact presence across the conference with premium onsite branding, exhibit participation, and exclusive Premier Partner: Solution Spotlight status on the Innovation Trail.

Your Solution Spotlight gives you an additional opportunity to demonstrate a product, technology, or solution and drive interested attendees back to your exhibit.

Best for:
Brand awareness · Exhibit traffic · Product visibility · Solution discovery

8 opportunities

YOUR EXHIBIT. PART OF A BIGGER PRESENCE.

Pair partnership visibility with an exhibit experience

Many of our Experience Partnerships build around an onsite exhibit presence, giving your organization a place to continue the conversations your broader conference visibility helps create.

Every exhibitor also participates in the Innovation Trail, a color-coded discovery experience designed to help attendees identify companies relevant to their needs and find them more easily on the exhibit floor.

Explore the exhibitor experience to learn more about Innovation Trail participation, booth availability, pricing, and the 2027 floorplan.

BEFORE. DURING. AFTER.

Build a presence that lasts beyond the exhibit hall

The strongest partnerships create more than one moment of connection. Our opportunities are designed to help your company build familiarity before Dallas, turn that recognition into engagement at the conference, and remain memorable afterward.

BEFORE

Build awareness

Create visibility ahead of Dallas so attendees arrive familiar with your company and what you can help them accomplish.

during

Create connections

Turn awareness into conversations, demonstrations, discoveries, and relationships across the conference experience.

after

Stay top of mind

Extend the value of your presence through the recognition, content, and connections you created in Dallas.

start the conversation

Build the presence that supports your goals

Tell us who you want to reach, what you want attendees to discover, and what you want to accomplish in Dallas. Our sales team can help you explore the combination of exhibit presence, conference visibility, and Experience Partnership opportunities that best aligns with those goals.

Premium partnerships, Solution Spotlights, and high-visibility placements are limited. Starting the conversation early provides greater flexibility when building your presence.

May 10–13, 2027
Hyatt Regency Dallas, TX